Achieve your Competitive Advantage

Join the FREE Yes You Can business webinar on Marketing – Achieving your Competitive Advantage through a winning Marketing Strategy led by Debbie Rymer, co-creator of the FRECO© Digital Marketing Planning Framework.

Debbie will provide you with crucial information, tools, knowledge and structure to create an effective marketing strategy for your business. This session will guide through each step of the planning process and will provide you with templates and real-world insight to help you create targeted marketing plans. This 2-hour webinar will take you through:

•Introduction to the FRECO© Planning Framework
•Review marketing performance and revenue contribution
•Goal setting and marketing objectives
•How to use research and insight to create buyer personas and customer journey maps for better targeting
•How to create, execute, monitor and measure integrated, multi-channel marketing communications plans
•How to remain competitive in an ever-changing world.

Meet the Buyer

The NMD Tender for Growth Programme – Meet the Buyer event has been scheduled for Thursday 23rd September.

This Supplier Engagement event will take place online and interested attendees need to register below.

Don’t miss out on this unique chance to meet potential new business partners and to gain expert insight into the best ways to win tendering and procurement opportunities. 

Video Marketing

Discover how to create professional videos quickly and easily for free using your mobile phone for your social media and for your website. Join this webinar to help you understand how to create and publish videos every single day to grow your business. You can become a master at producing marketing videos while saving time, money, and energy simply by using your mobile device. You will leave knowing how to create videos for Instagram, Instagram Stories, Facebook ads, Facebook Page, LinkedIn, YouTube, Twitter, Website, and more.

You will leave with knowledge on;

-Choosing the right type of video content for each channel
-Learn about filming & content – how and what, the dos and don’ts
-Editing – some free online tools and apps to use to edit your video
-Lighting – why it is important, how to master it and the tools you will need to perfect it
-Setting the scene – what should be considered and how to do it

This workshop will be delivered virtually through Go To Webinar.

Building your networks to win more business

As part of the highly successful NMD Tender for Growth programme, which is part funded by Newry, Mourne and Down District Council, Invest Northern Ireland and the European Regional Development Fund under the Investment for Growth & Jobs Northern Ireland (2014 -2020) programme, this workshop is aimed specifically at SME/Micro Enterprise Owner-Managers in the region.

This workshop will cover different ways in which you can exploit your networks to win new contracts. The main areas of focus will be:

  • Getting to know the key buyers in your industry with a view to sourcing out below-threshold contract opportunities
  • Getting to know the key suppliers in your industry with a view to building a team / consortia bid for larger opportunities

This workshop will be hosted virtually using Zoom – a link will be sent to you in advance of the workshop. If you require assistance in using Zoom, a member of the Full Circle team can help you.

Enterprise Week 2021

SAVE THE DATE! 8 – 12 November 2021

Last year, the Newry, Mourne and Down District Council business community participated in a week-long programme focusing in on economic supports and recovery across key sectors.  In 2021, Enterprise Week will deliver Seminars, workshops, networking opportunities and mentoring sessions, with the week offering something for all Newry, Mourne and Down District Council businesses, from business start-up, to sole traders to global businesses.

Our 2021 programme of events will be announced here in October 2021.

Blogging for Business

Explore the key elements for writing blogs in your business including:
– How to start writing blogs
– How to do Keyword Research to inform your blogs and enable you to develop interesting and relevant content
– How to write blogs; text length, inserting keywords, headings and titles, linking and images
– How to Share Your Blogs Online

This masterclass will be delivered by Emma Gribben, Digital Marketing Trainer, Mentor and Consultant. Emma will share practical tools, tips and systems that she uses to develop blog content for clients and will share best practice methods. This workshop will be delivered virtually through Go To Webinar.

Building Resilience

Join the Yes You Can business webinars with Fiona Bradley of FB Training and Consulting Ltd, as she provides you with essential tips and techniques to grow in confidence and build resilience both professionally and personally.

For female small business owners, there is a constant need to find equilibrium between a demanding career and a healthy personal life. Assuming you can put the two on an even scale, though, is deceiving. Whether you’re a solopreneur or employ 25 workers, the pull of business demands is ever-present. To be successful in both arenas doesn’t mean you have equal hours at home and in the business, it means you have found a rhythm that fulfills both sides, and a confidence to communicate this across your professional and personal relationships.

Join Fiona as she provides you with essential tips and techniques that help you create more harmony, build your confidence and increase resilience as you grow your business through the following areas:  

  • Understanding entrepreneurial competencies
  • Building confidence, presence and understanding vulnerability
  • Manging both your personal life and running your own business
  • Handling set backs

Tendering Opportunities: Where to find them & where to start!

As part of the highly successful NMD Tender for Growth programme, which is part funded by Newry, Mourne and Down District Council, Invest Northern Ireland and the European Regional Development Fund under the Investment for Growth & Jobs Northern Ireland (2014 -2020) programme, this workshop is aimed specifically at SME/Micro Enterprise Owner-Managers in the region.

This workshop will be a basic introduction to Tendering – aimed at demonstrating that Tenders are accessible to SMEs in a wide range of sectors. It will include:

• An outline of the NI/ROI Procurement Landscape

• A rundown of the essentials you need to consider before getting started

• The opportunity to hear from a past participant on the NMD Tender for Growth Programme about their experiences in ‘getting started’

This workshop will be hosted virtually using Zoom – a link will be sent to you in advance of the workshop.

If you require assistance in using Zoom, a member of the Full Circle team can help you.

Paid Ads A-Z: Google Ads Deep Dive

Learn more about the Google Ads platform and the range of ad formats available to use.  In this session, we will walk you through keyword research and setting up an effective pay-per-click search marketing ad. Throughout this webinar, we will demonstrate where you can set up display and video ads.  There will be time for a Q&A where participants can ask their questions about Google Ads.  

This workshop will be delivered virtually through Go To Webinar.

This webinar is organised and run as part of the Digital Growth Programme – a programme delivered by Alchemy Digital Training on behalf of Newry, Mourne & Down District Council / Ards & North Down Borough Council.

This project is part-funded by Invest Northern Ireland and the European Regional Development Fund under the Investment for Growth & Jobs Northern Ireland (2014-2020) Programme.

Setting Realistic Goals

“If you don’t know where you are going, any road can take you there”, Alice in Wonderland 

Join the FINAL FREE Yes You Can business webinar of 2021 on Goals- Setting Realistic Goals to Take your Business to the Next Level led by Lisa Strutt.

We want to encourage you to think big whilst also setting achievable goals, being accountable, overcoming stumbling blocks and having a success mindset to prepare for future growth. 

Whether you want to build an empire or open your own bespoke boutique, your destination is your starting point. It’s your Big Hairy Audacious Goal (or BHAG, as Jim Collins calls it in Beyond Entrepreneurship).

In this practical session, we will look at:

  • Your vision
  • Your current reality 
  • The gap in between

Once you are clear on where you are heading and why, you can figure out how you will get there. Then you can be super-focused on tactics and specific, measurable, achievable, realistic and timebound goals, not just for yourself but also your team.

During this session we will:

  • Explore the obstacles that might stand in the way of your success: from self-sabotaging mind chatter to challenges from external forces and internal weaknesses.
  • Learn techniques for overcoming stumbling blocks, by building your mental fitness and emotional agility.

You won’t succeed in business on your own, so we will help you name your most important relationships, why they matter and share tips on how to strengthen them.